All posts tagged millennialshopping

Millennials Ignite Buying Revolution, Creating New Retail Winners

Millennials Ignite Buying Revolution, Creating New Retail Winners

January 16, 2018

Millennials are Impacting the Future of Retail The influence of Millennials on the retail industry has seen a powerful shift with a continuous boost for internet retailers, leaving traditional brick-and-mortar […]

ASOS Adds 5000 New Fashion Styles Weekly, a Strategy CEO Nick Beighton Believes Attracts Millennial Shoppers

ASOS Adds 5000 New Fashion Styles Weekly, a Strategy CEO Nick Beighton Believes Attracts Millennial Shoppers

December 12, 2017

“British retailer ASOS adds about 5000 new styles to its product offering weekly, a strategy CEO Nick Beighton believes attracts younger Millennial shoppers. And we can’t argue with that: the brand’s active customer base has risen 24% over the past year to 15.4 million, and retail sales rose 34%, with the momentum remaining steady.

The company is also growing quickly internationally, as sales rose by 46% in the U.S. and 45% in the E.U. “