All posts tagged millennial

ASOS Adds 5000 New Fashion Styles Weekly, a Strategy CEO Nick Beighton Believes Attracts Millennial Shoppers

ASOS Adds 5000 New Fashion Styles Weekly, a Strategy CEO Nick Beighton Believes Attracts Millennial Shoppers

“British retailer ASOS adds about 5000 new styles to its product offering weekly, a strategy CEO Nick Beighton believes attracts younger Millennial shoppers. And we can’t argue with that: the brand’s active customer base has risen 24% over the past year to 15.4 million, and retail sales rose 34%, with the momentum remaining steady.

The company is also growing quickly internationally, as sales rose by 46% in the U.S. and 45% in the E.U. “

Goodbye New York, Millennials are on the Move and They are Coming to Your Back Yard!

Goodbye New York, Millennials are on the Move and They are Coming to Your Back Yard!

“Cities like New York, Chicago, and Los Angeles, have always attracted Millennials looking to get their start. But factors such as rising realestate prices and stiff job competition have sent Millennials migrating to other places in the U.S.

So where are they heading to exactly? We’re glad you asked.”

Millennials will Hold Five Times as Much Wealth in 2030

Millennials will Hold Five Times as Much Wealth in 2030

By 2030, Millennials are expected to control as much as 25 trillion dollars of wealth globally; their parents are expected to pass down another thirty trillion dollars by 2050 in North America alone. Companies that position themselves to be the trusted financial advisors to Millennials today, stand to reap enormous benefits over longer periods of time.

Millennials Lose Taste for Dining Out, Get Blamed for Puzzling Restaurant Trend

Millennials Lose Taste for Dining Out, Get Blamed for Puzzling Restaurant Trend

Economists studied restaurant spending, a component in retail sales, and found that Millennials are tempering their casual dining spending more than any other age group.

US Millennial Video Consumers to Network Television: “This is Your Final Warning”

US Millennial Video Consumers to Network Television: “This is Your Final Warning”

“In an increasing trend, 52% of respondents said they primarily watch their favorite show through online sources such as Netflix. At the same time, a decreasing trend shows only 23% of […]

6 Lessons From Melanie Ward on Building a Cult Brand

6 Lessons From Melanie Ward on Building a Cult Brand

“Melanie Ward ushered in a new mood of raw imagery in the 1990s, helping to build some of the era’s most iconic brands, including Helmut Lang and Calvin Klein.”   […]

How Millennials Are Changing Beauty

How Millennials Are Changing Beauty

““We’re entering a time when women are open to authenticity—who they are, and want to be, in real life—like never before. Now more than ever, people are striving to develop their own unique identities, go on their own journey, and talk about it.“

Millennials’ Favorite Place To Buy Clothes Online Is Amazon — Here’s Why That Shouldn’t Surprise You

Millennials’ Favorite Place To Buy Clothes Online Is Amazon — Here’s Why That Shouldn’t Surprise You

“Amazon probably isn’t the first place most people think of when they need to buy a new work bag or pair of jeans or sneakers. But the data suggest they should.”

1 Really Good Reason Why Female Millennials Are So Ready to Quit Their Jobs

1 Really Good Reason Why Female Millennials Are So Ready to Quit Their Jobs

“Think you’ve got millennials figured out? Think again. Instead of working for someone else’s company, we’d rather work for ourselves.”

Faking ‘Wokeness’: How Advertising Targets Millennial Liberals For Profit

Faking ‘Wokeness’: How Advertising Targets Millennial Liberals For Profit

Banking on a coveted demographic that is increasingly in the bluest cities, brands are ‘trying to make their toilet paper save the world’