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All posts tagged automotive
With student loan debt, mortgages, car payments, credit card debt, insurance payments, other expenses and a savings account to feed, a full-time job doesn’t always provide the sufficient funds. And generic retail part-time jobs simply don’t pay enough. Millennials, born between 1981 and 1997, want — and need — a higher payout for time spent at an additional job. That’s why many are turning to ride share companies like Uber and Lyft.Samantha Jameson, 31, of Ocala, works an
Millennials are at ease with digital technology. That makes the 18- to 34-year-olds less willing to compromise on the features they want, experts say.
According to a Ford-backed study in Europe, Millennials are expressing more interest in purchasing SUVs because they see them as being more environmentally sound.
“New York-based Crowdtap conducted a study examining Millennial vehicle purchasing and driving behavior, exploring preferences between Millennials in both suburban and urban areas. The study’s findings, summarized in a report titled “Millennials Behind the Wheel,” correlate directly to key tactics that can help auto brands connect with Millennial consumers.”
Automakers scramble to understand the millennial generation, which is anything but homogeneous
Bose Bluetooth and Italian cabinetry are driving sales of the once-maligned family camper.
“Millennials are willing to shop around for their insurance. If they have auto insurance, they’re less likely to buy homeowners or renters insurance from the same provider. When it’s time to renew their insurance, they’ll shop around for the best deal, since there’s little to no incentive for them to truly remain loyal to any particular insurance brand.”