All posts in Politics

For First Time, Millennials And Gen X Were A Majority Of Electorate In 2016

For First Time, Millennials And Gen X Were A Majority Of Electorate In 2016

The youngest two generations of voters finally outstripped the number of older voters in 2016 — a sign of how politicians will have to grapple with winning over a fast-changing electorate.

The Surprising Retail Habits Of Millennial Shoppers

The Surprising Retail Habits Of Millennial Shoppers

“Millennials are changing the retail landscape in some pretty unexpected ways. This largest generation in United States history is pretty broke – they’ve grown up in the great recession, they are saddled with student loan debt, and they make about $2000 less per year than young adults did in 1980.”

Here’s How Housing Market Growth Is Tied To Latino Millennials And Home Buying

Here’s How Housing Market Growth Is Tied To Latino Millennials And Home Buying

“Latino Millennials are key to the growth of home ownership and wealth building across the U.S., but will they be able to afford it?”

Changing America, Part V: The Coming Millennial Boom

Changing America, Part V: The Coming Millennial Boom

“Across the nation, that younger generation, the millennial generation, is rising. It is the most diverse generation in American history, and also the largest generation in the workforce. “

Faking ‘Wokeness’: How Advertising Targets Millennial Liberals For Profit

Faking ‘Wokeness’: How Advertising Targets Millennial Liberals For Profit

Banking on a coveted demographic that is increasingly in the bluest cities, brands are ‘trying to make their toilet paper save the world’

How Millennials Will Shape Politics & the Workplace

How Millennials Will Shape Politics & the Workplace

Hunt Scanlon’s analysis of the 2016 Millennial electorate suggests that the youth turnout remained about the same as in 2012. Nothing, it seems, in the recent election cycle excited this important demographic group to get out their vote. The presidency is now set for the next four years, and for Millennials – like everyone else

Millennials trust democracy less than their parents

Millennials trust democracy less than their parents

Attitudes towards the value of elections and virtue of authoritarianism finds younger people in developed countries have less faith in democracy than their parents and grandparents, a study has found.